Head of Growth

Leadership for sustainable business growth.

As a head of growth, you lead the strategy and the team focused on growing a company's users, customers, and revenue. Day to day, you set growth goals, decide which channels and experiments to invest in, and coordinate efforts across marketing, product, and sales. You look closely at data to understand what's driving growth and what isn't, then guide your team to double down on what works. You spend your time planning strategy, reviewing results, leading your team, and working with other leaders to make sure the whole company is pulling in the same direction. This is a leadership role you grow into over time. Many people have a bachelor's degree in business, marketing, or a data-related field, and some add an MBA, but a proven track record of driving growth matters most. You typically spend years in roles like marketing, growth, product, or analytics, learning how to run experiments and read data, before leading a team. Strong skills in strategy, data, and leadership all come together in this job, and staying current with digital marketing and product trends is essential. Heads of growth are especially valued at startups and tech companies that need to scale quickly, but many industries now hire growth leaders. You'll find these roles at companies with digital products and ambitious targets. Most people start in a marketing, growth, or product role, move up to growth manager or lead, and then into head of growth as they show they can drive real results, later advancing to executive roles focused on the whole company's expansion. This career fits you if you're a strategic thinker who loves both data and creativity. You'll do well if you're comfortable making decisions with numbers, willing to experiment and learn from failure, and able to lead and motivate a team. Curiosity about customers and how businesses grow matters a lot, along with strong communication. If you enjoy combining marketing, product, and analytics to make a business take off, and you're drawn to leadership, becoming a head of growth is an ambitious and exciting goal.